Partner Marketing Manager
Vena Solutions
- Department
- Marketing
- Employment Type
- Permanent - Full Time
- Location
- Canada - Remote (0002)
- Workplace type
- Fully remote
How You'll Make an Impact
- Develop, launch, and measure integrated joint marketing campaigns, including digital demand generation, events, thought leadership, and ecosystem campaigns, that expand reach and drive pipeline growth
- Lead campaign strategy and execution across marketplaces – including Microsoft and key Technology ISV partners – to increase brand reach, generate demand, and drive transactable opportunities.
- Collaborate with internal teams to create differentiated partner narratives, messaging, and value propositions aligned to key solution areas and business objectives.
- Manage partner relationships, working closely with Partner, Ecosystem, and Marketing teams to ensure strong alignment, visibility, and impact across channels.
- Support partner recruitment and growth by creating scalable marketing assets, onboarding kits, and communications aligned to key solution areas and plays.
- Facilitate and educate partners on how to access and execute campaigns through Vena’s MDF program, driving pipeline growth and program ROI.
- Collaborate with Partner GTM Enablement to translate readiness programs into marketing activation toolkits and campaigns.
- Coordinate partner communications, including newsletters, success stories, and event promotions, in partnership with Partner GTM Enablement.
- Analyze campaign performance, provide actionable insights, and contribute recommendations to continuously improve program effectiveness and partner experience.
- Leverage automation and AI tools to accelerate campaign build, content generation, and reporting — focusing on time-to-launch and campaign scalability.
- Occasional travel for conference and event support.
We'd Love to See
- 5 years of B2B partner or channel marketing experience within a SaaS environment, ideally working with technology alliance and ecosystem partners.
- Proven success building and executing end-to-end partner marketing programs that drive measurable channel growth.
- Experience developing and running marketplace marketing campaigns, with an understanding of co-sell and marketplace demand-generation motions.
- Strong understanding of partner lifecycle marketing, including partner recruitment, enablement, and activation.
- Excellent project management and organizational skills, capable of managing multiple campaigns, timelines, and stakeholders simultaneously.
- Experience using marketing automation tools (Hubspot), CRM systems (Salesforce), and ABM platforms (6sense).
- Strong data and analytical mindset with the ability to assess performance metrics, identify insights, and optimize campaigns.
- Skilled in collaborating across Marketing, Sales, and Partner teams with excellent communication and relationship management abilities.
- Experience working with offshore or distributed teams to scale campaign execution.
- Interest in AI and willingness to explore AI-driven solutions to enhance performance and drive efficiencies
- Microsoft ecosystem experience is a strong asset.
- Familiarity with partner marketplaces and co-sell programs.
- Experience with Partner Relationship Management platforms (e.g. Mind Matrix)
- Prior experience implementing AI workflows in marketing or enablement contexts (ChatGPT, Copilot, or custom agents).
About Vena Solutions
Headquartered in Toronto with a global reach, we help finance teams work smarter using the tools they already love (yes, we’re talking about Excel!). Trusted by over 1,800 organizations and 150,000+ users every day, Vena Solutions brings clarity to complexity.
We're a people led company that leads with our CORE values (Customer Trust, One Team, Respect & Authenticity and Execution Excellence) and are driven by our mission
Why Choose Us:
💰 Compensation
🎓 Personal Growth & Learning
🧘♀️ Health & Wellness
🌍 Global Reach
🌴 Time Off
🏡 Flexibility
✨ AI-Powered Innovation
We empower team members at every level to actively explore AI best practices, identify meaningful opportunities to apply AI in their work, and champion innovative solutions that drive impact.
By fostering a culture of curiosity, innovation, and responsible use, we’re building a future where AI enhances how we work, think, and lead. From automating workflows to enhancing insights, AI is woven into everything we do.
👉 Check us out:
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